This is exactly the case of Avi Cohen, CEO of Pacific54, who successfully manages the five offices of his company, spread around Latin America, the Middle East, Europe and the U.S.
"We run multiple projects on online marketing strategies, and the main challenge for us was establishing a healthy workflow for all of them," Avi says. "As we managed to do it with the help of Wrike project management software, now we are able to reach markets of clients and employees that we never thought would be possible to maintain virtually!"
Avi has shared with us the rules that helped him efficiently manage his remote team in order to attract more customers. If you are ready to see your business grow, take a look at these great tips:
1. Make sure all team members keep up with the deadlines
Plans may change, and when the team is decentralized, it's tricky to ensure that everyone always stays up-to-date with the new schedule. Things have become much easier for us with the interactive Gantt chart that instantly provides all team members with a current project schedule wherever they are. When I create new tasks or reschedule existing ones, they always stay in the loop, receiving e-mail notifications about the changes. Also, on the online Gantt chart, I can instantly see who is responsible for which task and whether it will be completed on time.
2. Always stay on top of your team’s agenda
When you manage several projects split between a numbers of remote workers, you need to focus on the most important goals one step ahead. That’s why I customize the widgets on my dashboard to show tasks and projects I am currently interested in and eliminate the others. With custom settings, I always concentrate on the most important items of the work, be it overdue tasks, tasks to do this week or tasks assigned to a particular person in the company.
3. Create a collaborative online environment
Enthusiastic collaboration and idea exchanges are behind every successful project. When your team is separated geographically, you need to provide them with a convenient space for project-related discussions. For our team, that place is the Activity Stream. Here, we oversee all the recent updates and share our news, comments and files. And handy avatars make our communication more personal!
4. Dedicate enough time to each client
Good customer relationships are the key to your flawless reputation! As all Pacific54 team members keep their time logs in Wrike, at the end of the month I can easily create time reports to see how many hours were spent on each client. Analyzing this information helps us assure that all customers are satisfied.
5. Let your customers see the project progress themselves!
To make your relationships more productive, provide your customers with the full or read-only access to the project. This way, they will always have the most recent data available, while you will no longer spend a minute on keeping them up-to-date. A win-win situation! The viewer license feature alone saved me so many sleepless nights.
Nevertheless, your team members' personalities are also important for success, so simply maintaining an efficient online communication isn’t enough. What can be better than a phone call when you need to talk over an emotional issue? Why not try some virtual team building games activities? Or how about occasional face-to-face meetings with your colleagues that will definitely help you build strong team relationships? You will be surprised to see how even one such meeting improves your team’s virtual collaboration!
Avi Cohen, CEO at Pacific54
Pacific54 is a boutique online marketing agency that specializes in effective Search Engine Optimization, Social Marketing, Pay-Per-Click methods and much more.
