The Ultimate Guide to Marketing Campaign Management
Campaign management requires diligent planning, timely execution, and a ton of knowledge and insight into the audience you're reaching out to. Let's dive into the world of campaign management and learn what it takes to bring your marketing campaigns to the next level.
5 Must-Haves in a Campaign Management Software
Understanding your customers helps you understand your brand and messaging. Customers are a direct reflection of what you're doing right, and who your brand is resonating with. Having a campaign management software that can act as a CRM, provide real-time information about your prospects, as well as manage and track your email campaigns can be the driving force in improving those MQL numbers.
How to Build Your Next Year's Marketing Plan
Looking ahead of schedule and devoting ample time to planning out your campaigns and marketing milestones is not only essential for success, but also for allocating resources and finding where gaps exist. Waiting too long to plan can result in unrealistic expectations, team goals that don't align with company objectives, and a marketing team scrambling to throw something together as quickly as possible instead of focusing on top quality output.
Want to Ramp Up Customer Acquisition? First, Break Down Your Campaigns
Customer Acquisition teams manage thousands of campaigns across dozens of channels. Here’s some tips from the team here at Wrike about how to optimize lead gen campaigns and refine your customer acquisition strategy for maximum impact.
Your Complete Crowdfunding Campaign Checklist (Infographic)
Launching a crowdfunding campaign may be exciting, but it's also exhausting. Use this checklist to get you through the hectic months ahead. It's broken up into pre-launch, launch, and post-campaign sections to help you stay organized (and sane) at each stage. Good luck! (See also our Definitive Guide to Crowdfunding Sites Infographic.) Want to share this infographic
Definitive Guide to Crowdfunding Sites (Infographic)
In the last few years, the crowdfunding scene has exploded. Now there are hundreds of platforms to choose from, with more popping up every day. But which crowdfunding site is best for your small business? Or charitable cause? We covered 26 Top Crowdfunding Sites by Niche, and now we've created an infographic with all the
Ultimate Guide to Crowdfunding Campaign Tools and Resources
Crowdsourcing is a testament to the power of collaboration. Hundreds and even thousands of individual efforts combine to create something world-changing. If you’re jumping into the chaotic world of crowdsourcing to fund your startup or passion project, you’ve got a lot of hectic days and coffee-fueled nights ahead. Running a successful campaign, standing out in
26 Best Crowdfunding Sites by Niche
The crowdfunding landscape has gotten pretty, well, crowded. It's not just Kickstarter anymore —when entrepreneurs and artists want to take their projects to the masses, they've got dozens of platforms to choose from. How can you tell which one suits your project best? We've broken down the best crowdfunding sites by industry and project type, and collected
10 Essential Elements of a Successful Crowdfunding Campaign
You’ve seen the headlines on wildly successful crowdfunding projects: the Pebble watches, the Reading Rainbows, even potato salad projects that take off and raise support beyond the creators’ wildest dreams. This success may look like a stroke of genius, a million dollar grassroots movement, or pure insane luck. But crowdfunding success doesn’t happen by accident
How Wrike Helps a Creative Agency Manage Client Logistics & Create Brilliant Campaigns (Case Study)
We were able to catch up with the team at their office in San Francisco, CA and learn about the highs and lows of running a creative agency. Watch the video below to learn more about their creative journey from rock band to film production, and how Wrike plays a role in their success
25 Top Collaboration Tools to Power Your Marketing Team
Marketing teams are constantly evaluating and adapting—which can make managing campaigns and working together hectic and haphazard. Tight deadlines, tighter budgets, and higher expectations means marketers are always on the hunt for new technologies to help them streamline and scale their efforts. The problem is, there are literally thousands of creative collaboration tools designed to help
Viral Marketing Strategies from Crazy Successful Campaigns
It's the holy grail of online marketing: the campaign that goes viral. Massive numbers of views, a staggering amount of social shares, and the kind of brand awareness money simply can't buy. But crafting a successful viral campaign is no easy feat; in fact, most experts say you can't really plan it with a marketing
