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Digital Marketing

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How Marketing Silos Damage Your Organization
Marketing 5 min read

How Marketing Silos Damage Your Organization

When marketing efforts are fragmented, and marketers are executing campaigns without unified goals or even tactics, there will be problems that will affect your organization as a whole.

A-Z Glossary of Online Marketing Terms (Infographic)
Marketing 3 min read

A-Z Glossary of Online Marketing Terms (Infographic)

SEO, SEM, CMS, PPC, CPM…. Many industries have their own language, but the marketing world takes the acronyms and buzzwords to a new level. For the uninitiated, the marketing terms glossary can be confusing, to say the least. To help you out, we put together this infographic with a list of common online marketing terms,

How to Set Up an Editorial Calendar in Wrike
Marketing 5 min read

How to Set Up an Editorial Calendar in Wrike

Wrike is introducing more and more features to help marketing teams manage and track all their work in one centralized place. Our marketing team completely relies on Wrike to collaborate and get work done, so we're doubly passionate about making Wrike the best workspace for Agile marketers. One of the many ways we use Wrike is

The Definitive Guide to Data-Driven Marketing
Marketing 10 min read

The Definitive Guide to Data-Driven Marketing

Wondering what data-driven marketing is and how to reap its benefits for your business? Find out how to create your own data-driven strategy with our guide.

Digital Marketing Skills You Need To Succeed
Marketing 10 min read

Digital Marketing Skills You Need To Succeed

Honing your digital marketing skills is the key to campaign success. Here are 10 of the most valuable marketing skills, from analytics to social media and beyond.

Anatomy of the Perfect Blog Post (Infographic)
Marketing 3 min read

Anatomy of the Perfect Blog Post (Infographic)

Blogging may seem like one of the easier ways to market your product or your service, but if you’ve ever found yourself staring down a blank page, you know it’s not as simple as it looks. There are many factors that go into a successful post, from length, imagery, subheads, social sharing messages, and much

65 Essential Tools for Digital Marketers
Marketing 5 min read

65 Essential Tools for Digital Marketers

Marketers are a busy bunch. Every day they manage a slew of projects, campaigns, and clients, all while coordinating efforts with other teams and immediately reacting to change. The right tools can make a marketer's life a lot easier, but with the overwhelming number of options, where do you start?  Take a look at our list

The Ultimate Guide to Performance-Based Marketing
Marketing 7 min read

The Ultimate Guide to Performance-Based Marketing

What is performance marketing? Is it right for your business? Discover the pros and cons of performance-based marketing and how to measure results with Wrike.

Origin of the #Hashtag in Social Media (Infographic)
Marketing 3 min read

Origin of the #Hashtag in Social Media (Infographic)

There's a global phenomenon in town, and it seems like it's here to stay. Yes, I'm talking about the hashtag. It existed under the alias "Octothorpe" long before Twitter was born, and it has recently risen to prominence as an easy way to insert yourself into any online conversation. What is the hashtag? Where did it

7 Marketing Trends You Can’t Ignore in 2018
Marketing 10 min read

7 Marketing Trends You Can’t Ignore in 2018

The new year is the perfect time to try some new marketing techniques and experiments. Here are 7 big trends for 2018.