Understanding your customers helps you understand your brand and messaging. Customers are a direct reflection of what you're doing right, and who your brand is resonating with. Having a campaign management software that can act as a CRM, provide real-time information about your prospects, as well as manage and track your email campaigns can be the driving force in improving those MQL numbers.
As your organization changes, your project management needs will change, too. Growth is great, but it makes the need for clear communication and task management more important than ever. If you’re already paying for a project management solution, it can be difficult to justify the cost and time it will take to implement a new
What is MarTech? What is there to know about the industry? And why should you care? MarTech (short for marketing technology) refers to marketing initiatives that use new technologies to power their campaigns and efforts. It is a fast-growing industry, expected to hit a worldwide spend of $22.6 BILLION in 2015, with upward growth projected over
You're sleep deprived, hungry, cramped, surrounded by distractions, and stuck on a 6-hour layover in a tiny commuter terminal. The last thing you want to do is power up your laptop and dive into some work, but that deadline is tomorrow and it's not going to move. When you'd rather sit through yet another in-flight
Younger workers especially are very familiar with the Google collaboration suite, so this can serve as a comfortable way to begin encouraging teammates to work together through the cloud. Here are four keys for making the most of using Google Drive for collaboration.
When we need the answer to a quick question like, "What time is it in Beijing?" we immediately jump on Google or ask Siri. We’ve grown accustomed to having answers and resources instantly available. But as efficient and effective as these tools are, Siri can’t tell you when that new gadget you’ve had your eye
Enterprise collaboration at its most basic level comes down to how a large organization communicates. It includes the various technologies and platforms that individual members of the organization rely on to discuss work, deliver feedback, and cross-pollinate their ideas. The use of enterprise collaboration software can also reveal a lot about a company's culture and
Whether you're working with remote colleagues or coordinating with clients, you need a video conference and meeting app that's reliable and easy to use. You don't have time to deal with dropped calls, choppy audio and video, stream lags, annoying downloads and plugins, or other frustrating technical issues. Between our weekly webinars and daily meetings with
According to Information Week, 87% of high-performing companies use a project management tool to complete daily work and and meet their business goals. But why? What are the benefits? What kinds of teams need project management software? And how do they go about choosing the right tool? Learn all the “how”s and “why”s in this infographic: Share
Do you know how many minutes you and your team waste every day? I'm not talking about those "Oops, how did I end up on Facebook again?" occasions; I'm talking about the time wasted on inefficient work: Scouring through email looking for documents Accidentally using outdated information, causing necessary rework Waiting for someone to send
An investment in improving client experience has guaranteed returns. While it’s true professional services firms face an uphill battle trying to differentiate themselves, the client experience is completely under your control. Learn how work management software can help you improve that experience.
In one of my recent posts I wrote that using project management 2.0 software helps project manager guide his team’s work, delegate some of his initial duties and allocate roles and responsibilities so that they are clear to everybody on the team. Project management 2.0 tools also let one apply some traditional methodologies of structuring
We've compiled 6 of the most common threats organizations face because of inefficient tools and processes, along with specific ways to fix them based on our experience with over 19,000 leading organizations worldwide.
We get it: there are so many details to consider when evaluating the best software for project management. That's why we've assembled a list of questions to ask yourself when choosing the right tool to manage your work.
"Coming together is a beginning. Keeping together is progress. Working together is success." — Henry Ford The old way of working — where meetings aren't rescheduled, employees clock out at 5PM, and input only comes from select individuals — is dead. Companies are quickly recognizing that meetings can be a waste of time, mobile devices are
Because we're all busy all the time, it almost becomes a chore to seek out news online. And yet it's vital that everyone — executives and managers most of all — stay on top of their industry's headlines in order to monitor the competition. Information is key. The problem is your Facebook feed is dominated by
