Esther Flammer, Author at Blog Wrike
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Esther Flammer

Esther Flammer

Esther is a former Chief Marketing Officer of Wrike.

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Navigating the Shift to Efficient Marketing: Leverage Wrike for Maximum Results
Marketing 5 min read

Navigating the Shift to Efficient Marketing: Leverage Wrike for Maximum Results

Please note: As of October 26, 2023, the Marketing Insights add-on is no longer available to new customers. Don’t worry, our award-winning software still offers robust support for marketing teams to measure and report on performance data. Check out our pricing page or contact our sales team for more information. Following an era of “growth at all costs,” many organizations are

Top Priorities for Marketing Success During the 2023 Recession (Part Two)
Marketing 5 min read

Top Priorities for Marketing Success During the 2023 Recession (Part Two)

From anticipating shifts in buying behavior to shifting operational infrastructure, marketers will lead the way in doing more with less in 2023, according to Wrike’s CMO, Esther Flammer.

Top Priorities for Marketing Success During the 2023 Recession (Part One)
Marketing 5 min read

Top Priorities for Marketing Success During the 2023 Recession (Part One)

2022 was certainly a year for the books. Marketers have faced unprecedented challenges following a global pandemic and rapid digitalization, including a switch to hybrid work and transition challenges posed by employee turnover during the Great Resignation. New market trends also necessitated a fundamental shift in the way we work, engage our buyers, and connect

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