Katerina is the Senior Email Marketing and Automation Manager at Wrike and an Adobe Certified Marketo Engage Business Practitioner Expert. She joined Wrike in November 2020 as an Email Marketing Manager, and now concentrates more on marketing automation and data integrity, crafts targeted email nurturing strategies, enhances existing campaigns, and guides new team members on their email marketing path.
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Create an engagement program in Marketo: A step-by-step-guide
Doing an engagement program in Marketo but don’t know where to start? Wrike’s Katerina Riabova has some top tips to uplevel your marketing automation.